A large number of buyers and merchants is poised, waiting for November 24 this year, "Black Friday" shopping season. The picture shows the November 15, in a Peterborough, UK Amazon warehouse and logistics center, staff ready goods. Xinhua News Agency / AFP

"Black Friday" (24) is about to be kicked off the US Christmas shopping season, is expected to set off a shopping climax in many countries and regions. Widely expected, as the global economy continues to pick up, at the end of this year's shopping season is expected to bring retail to accelerate growth.

"Black Friday" in the US refers to the annual Thanksgiving Day (fourth Thursday in November) after, usually marks the official start of the Christmas shopping season. In the United States, the proportion of consumption in the economy up to 70%, by the end of the Christmas shopping season performance can be described as the retail trend "barometer." Analysis is expected from the US economy's recent robust growth momentum term, steady growth and continued improvement in the job market of personal spending, are indicative of this year's US Christmas shopping season will be doing well; but significant promotions and online shopping trends the continuing impact is expected to generate some pressure on profit status of some retailers. The National Retail Federation expects sales growth this year Christmas shopping season at least not less than 3.6% of last year's growth rate.

Last week, major US general merchandise chain Target expects sales growth in the fourth quarter of this year to 0-2%, the profit forecast is also lower than market expectations, the message its shares fell 15 8.4%. But large US supermarket chain Wal-Mart on the 16th announced the good performance in network sales and food sales growth drivers, the largest consumer electronics chain Best Buy's recent good performance reported in the third quarter, but also increase the confidence of the outside world to its end of the performance.

In recent years, people turn to online shopping trend can not be ignored. Face of the impact of Internet sales, traditional retailers have been increasing construction speed network channels. Last year, Wal-Mart spent $ 3 billion acquisition of electricity supplier Jet.com, subsequently acquired online clothing retailer Bonobos and Modcloth, and increasing investment in network marketing, the rapid growth of its sales network is helping its performance over other traditional retailers . Wal-Mart is expected in October this year, online sales in the US will reach $ 11.5 billion, a global network of sales will reach $ 17.5 billion, but the proportion of total sales is still less than 4%, and Amazon to $ 94.66 billion last year total sales is still a big gap.

On the other hand, the United States large-scale electricity providers are also focusing on increasing sense of presence commodity in reality, in order to help achieve better sales of goods. For example, in the Christmas shopping season this year, the United States one of the most important suppliers of electrical Amazon, in fact, the body will store the Amazon bookstore sales of toys, electronics and gifts, are still a number of department stores and shopping centers with shops, selling electronic products and other commodities.

Currently, in many countries around the world, "black shopping season" has become increasingly popular, a large number of buyers and businesses are ready to go. External expectations, with many countries and regions of the global economy pick up, the end of the holiday shopping season may be driven by accelerated growth in the retail industry.

According to Yonhap reported that South Korea, local retailers prepare a large-scale promotional activities, swept through various channels mall, supermarket chains and online shopping, etc., has been extended until the end of November. Korea many businesses will be China's "double-October" promotion and "Black Friday" shopping prelude combined.

Office for National Statistics Recent data showed that UK retail sales in October showed the first decline since 2003, but in October retail sales still rose 2.8%. Office for National Statistics said that despite the October sales last year declined compared to, but mainly due to strong sales base last year, overall retail industry still maintained a momentum of steady growth. Some analysts expected UK retail sales in November will increase after Halloween was a significant expansion of the "Black Friday" and Christmas promotion will retail industry is expected to push to accelerate recovery.